The Panoramic Collection™
Rooms transformed for weddings and celebrations.
Conference spaces configured in clever ways.
Grounds changing with the seasons.
Enabling your team to build a growing collection of 360° photography that helps prospective customers picture their own event before they visit.
Imagine if...
Rather than trying to describe these things with words, you could show new enquiries real images of past weddings and events.
You and your team have seen a lot over the years, and as new conversations start there are never photos to hand to help illustrate the point.
Also, depending on who takes the call, is there continuity and completeness of information?
Meanwhile,
The people planning their events are collecting inspiration from everywhere.
Mood boards collated from images and descriptions from websites, Instagram, Pinterest. Lists of ideas, on paper or their phones.
They're trying to work out what they want, which ideas work together, what is too much or too little, who can supply it, comparing those suppliers, whether it will work in the space and whether everything will come together on the day.
Two sides of the same process. Yet they rarely meet at the right time.
The Panoramic Collection joins them up.
It brings together what your venue has already seen and what your prospective customers are trying to imagine.
They can see real ideas, in your spaces, and start building their own plans from something that has actually worked.
It saves everyone's time and effort.
A new way to collaborate with clients
The idea is simple.
Put 360° photography into the hands of the venue, so your team can capture the spaces just before they are used.
- Wedding breakfasts set for 40, 80 or 120 guests in the same room.
- Ceremony spaces dressed for the special day, yet entirely different from week to week.
- Drinks receptions move outside during nicer summer weather, and inside in the winter months, with roaring fires.
- A room configured for conferences or private events of different sizes.
- Inside or outside team building events.
- Refresh the leisure facilities with the seasons.
The thinking behind it
My background is working between businesses and their customers, discovering where people get stuck in the buying process and fixing it.
The Panoramic Collection came from looking at both sides.
Venues have years of experience, ideas and examples of what works well in their spaces. They are on site, with access and opportunity.
People planning events are trying to bring together inspiration, suppliers, spaces and ideas into something that works for them. They are remote, off site.
Why not join the dots?
The knowledge already exists. The opportunity is to put it in front of people when they are making their decisions.
That is what the Panoramic Collection does.
And it is possible because 360° photography can now be put into the hands of venue staff themselves, supported by me.
Your team can capture the spaces before they are used, building the collection as part of what is already happening at the venue.
Evolution and revolution
The collection evolves because your venue does.
Every occasion can add something new to the picture.
But putting 360° in your venue's hands changes everything, and that's the revolution.
Take the photo when the opportunity is there. No missing out while waiting for a photographer to document it.
Your team can capture what is happening, when it is happening, and keep adding to the collection.
Over time, it becomes a collection of your venue in use, giving prospective customers real examples to work from when planning their own event.
How it works
Online training and equipment list
Everything you need to get started and feel confident about 360° photography.
Take photos and send to Clare
360° photos edited and added to your collection.
The Panoramic Collection created for you
Your Collection can be shared on your website, Google Business Profile, with booking agents, in email marketing, social media and PR.